The Manager Material Review, Marketing Operations facilitates the management of Advertising & Promotional materials as they pertain to the U.S. Commercial MRP (Material Review Process).
The Manager Material Review, Marketing Operations ensures:
- Facilitation of cross-functional team (Medical, Regulatory, Commercial, Legal, Compliance, others) review and approval of:
- Advertising materials
- Promotional materials
- Sales Training materials
- Promotional Labeling materials
- Leads management of cross functional team members and advertising agencies
- Open communication of material status with cross-functional team members and advertising agencies
- Tactical support and project timeline oversight of materials through MRP
- Lead consultant and trainer on the MRP, supporting to all team members responsible for uploading and approving materials
- Timely review of all promotional, non-promotional materials through U.S. Commercial, Medical reviewers, Regulatory reviewers, and other key stakeholders
Additionally, provides key leadership for:
- Management and development a staff of project managers
- Solutions and contingency plans to facilitate business success
- Holds self and team accountable for results
- Serves as a mentor and coaches others on the MRP
- Proactively provides consulting, expertise and MRP process training to cross-functional team members
- Evaluates and updates processes to adapt to a changing environment and to optimize efficiencies
- Coordinating logistics to ensure timely production, fulfillment and shipment of materials
- Provides Leadership for innovative solutions to project hurdles
- Develops a strong knowledge of customers’ goals and priorities, partners to support those objectives
Process Management:
- Leads the review process for promotional and non-promotional materials that are routed through the MRP
- Perform “Final Sign-off” on material submissions uploaded into Veeva
- Validate that the metadata / review tier aligns with the submitted materials
- Determine if legal/compliance is required
- Determine if Editorial Quality Check is required
- If additional reviewers are not aligned with the selected review tier, tag additional reviewers and update review tier as necessary
- Ensure sources files are uploaded into the Veeva for production vendors
- Validate all back-end approvals prior to routing material to Regulatory Affairs for Office of Prescription Drug Promotion (OPDP) submission
- Oversee release of approved material for distribution
- When material withdrawal is required, inform inventory vendors
- Initiate production of updated package inserts
- Identify promotional material that needs inventory updates and Initiate inventory update process
- Proactively looks for and leads ways to improve agility by streamlining and simplifying internal processes and drives implementation of process changes
- Strong understanding of Agency and Printer process. Offering guidance and leadership to commercial team members and agencies as it relates to printing processes
Cross-functional team meetings:
- Project manages a team of 10 to 20 cross-functional team members
- Schedule, manage and facilitate formal concept review requests, schedules live review meetings to resolve and discuss reviewer comments (i.e., Tier 1 reviews, Formal Concept Reviews)
- Creates and communicates weekly review team meeting agendas
- Prioritize and schedule any additional live meeting requests (e.g., exceptions, revise & resubmits) as needed
- Schedule and facilitate weekly live prioritization meetings with business owners
- Review dashboard within Veeva to understand upcoming volume of materials being planned for submission
- Act as a neutral facilitator in project discussions, summarizes team agreements and maintains required documentation of discussion outcomes.
- Leads discussion on projects that didn’t go well to identify learnings and improvement opportunities
- Leads team discussion on metrics; evaluates and provides opportunities for improved agility
- Maintain a positive, energetic, and engaged attitude and approach to work under times of stress
- Demonstrates strong good understanding of the brand(s) supported
Communication:
- Attend brand and tactical planning meetings to understand upcoming workload
- Send material status notifications through MRP
- Work closely with Compliance to address identified issues, as needed.
- Notify Fulfillment Center, Business Owner or Interactive Agency of material status
- Develop, maintain, and track process metrics, communicating results to all stakeholders.
- Provide regular updates to relevant stakeholders on the health of the advertising and promotional review and approval process.
- When an existing piece is updated / changed, run report to identify in-market materials that are impacted and need to be updated / expired – alert Business Owners
- Consistently communicates timely and accurate information and project progress to project owners
- Identifies project bottlenecks and brings cross-functional team members together to resolve issues
- Leads the development of solutions and contingency plans to facilitate business success
- Develops best practices/lessons learned and shares with the business to enhance team success
- Proactively leads ongoing communication with project owners / vendors to ensure that project timelines are aligned with business needs and expectations
Key Skills:
- Advanced project management skills, highly proficient at balancing competing priorities
- Ability to forecast, prioritize, multitask, and manage multiple jobs in a fast-paced, rapidly changing environment
- Capable of making informed, data-driven decisions under tight deadlines
- Advanced understanding of data analytics, and measurement
- Strong interpersonal skills with the ability to collaborate well with others
- Ability to quickly learn, adapt to, and comply with business needs, policies, and guidelines
- Experienced in risk mitigation, issue resolution, and seeing the big picture
- Demonstrated leadership for identifying, applying, and socializing lessons learned
Basic:
- 8+ years Project Management or equivalent experience
- Subject matter expert in understanding the material review process and associated policies and systems
- Strong expertise in Veeva
- Experience in print and digital formats
Preferred:
- Bachelor’s Degree in Business Management, Science, Education, Communication or related
- Experience in pharmaceutical industry
- Knowledge and prior experience in marketing, and communication or advertising agency experience
- Lead or participate in a product launch initiative
- Ability to understand marketing campaign messaging for assigned brand; recognizes inconsistencies in campaigns
- Working knowledge of Adobe Acrobat; MS Word, MS Excel, MS PowerPoint and Veeva PromoMats
- Possesses ability to learn and adapt to other software tools as necessary
About AbbVie
AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas including immunology, oncology and neuroscience - and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on LinkedIn, Facebook, Instagram, X and YouTube.
Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law:
The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location, and we may ultimately pay more or less than the posted range. This range may be modified in the future.
We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees.
This job is eligible to participate in our long-term incentive programs.
Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, incentive, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole and absolute discretion unless and until paid and may be modified at the Company’s sole and absolute discretion, consistent with applicable law.
AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled.
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