Automotive GTM

About the Role

We are looking for an Automotive GTM person to deepen Applied Intuition's presence and influence across the global automotive ecosystem. In this role, you will serve as the connective tissue between our product capabilities and the market by translating customer and competitive intelligence into compelling positioning, go-to-market strategies, and content that resonates with automotive OEMs, Tier 1 suppliers, and industry stakeholders.

At Applied Intuition, you will:

• Develop and maintain a deep understanding of the automotive ecosystem, including OEM programs, Tier 1 and Tier 2 supplier dynamics, emerging technology trends, and the competitive landscape for automotive technologies 
• Conduct ongoing competitive analysis to track competitors' positioning, product capabilities, go-to-market strategies, and customer wins to translating findings into actionable insights for Sales and Product teams
• Define and own segment-level messaging and positioning for the automotive vertical, ensuring differentiation is clear and consistent across all customer touchpoints
• Build and execute vertical marketing programs including thought leadership content, industry event strategy, account-based marketing campaigns, and customer case studies
• Partner with Business Development and Sales to equip the team with materials such as battle cards, solution briefs, presentation decks, and objection-handling guides
• Engage directly with automotive customers and prospects to gather market intelligence and validate messaging
• Track key industry forums, standards bodies, and publications to ensure Applied Intuition remains at the forefront of automotive industry discourse
• Contribute to pipeline and revenue goals by supporting demand generation activities tailored to automotive buyers

We're looking for someone who has:

• 4+ years of experience at an automotive OEM, Tier 1 supplier, or automotive technology company
• Bachelors Degree in Engineering
• Strong command of the automotive development lifecycle and an understanding of how software tools and platforms are evaluated and adopted
• Demonstrated ability to translate complex technical capabilities into clear, differentiated positioning for technical and executive audiences
• Experience conducting rigorous competitive analysis and synthesizing insights into actionable recommendations

Compensation at Applied Intuition for eligible roles includes base salary, equity, and benefits. Base salary is a single component of the total compensation package, which may also include equity in the form of options and/or restricted stock units, comprehensive health, dental, vision, life and disability insurance coverage, 401k retirement benefits with employer match, learning and wellness stipends, and paid time off. Note that benefits are subject to change and may vary based on jurisdiction of employment.

Applied Intuition pay ranges reflect the minimum and maximum intended target base salary for new hire salaries for the position. The actual base salary offered to a successful candidate will additionally be influenced by a variety of factors including experience, credentials & certifications, educational attainment, skill level requirements, interview performance, and the level and scope of the position.

Please reference the job posting’s subtitle for where this position will be located. For pay transparency purposes, the base salary range for this full-time position in the location listed is: $120,000 - $170,000 USD annually.