Events Marketing Manager (East Coast)

About the role

Responsibilities

Registration Management & Attendee Experience

• Architect the Attendee Journey: Manage the end-to-end registration process, including site builds, troubleshooting, and attendee communications, to ensure a seamless first impression. Coordinate the launch and ongoing updates of event mobile apps and tech integrations to enhance the onsite experience.
• Reporting: Maintain the accuracy of registration data, delivering regular reporting to stakeholders. 
• Onsite Access Control: Collaborate with internal teams and vendors to manage check-in procedures and attendee flow.

Sponsorship Sales & Relationship Management

• Strategic Partnership Growth: Identify, pitch, and secure sponsors in conjunction with the Event Director to achieve target sales goals for owned events.
• Sponsor Success Management: Serve as the primary contact for sponsors, managing all deliverables from contract execution through post-event follow-up.
• Hospitality & Logistics: Work with agency partners to ensure sponsor branding and logistics are fulfilled with hospitality-level service.
• Performance Analytics: Track sponsorship performance, gather feedback, and produce post-event summaries to drive future renewals.

Pre, Onsite and Post-Event Management 

• Comprehensive Planning: Develop and maintain rigorous planning documentation, including master timelines, schedules, and budgets.
• Space & Experience Design: Plan and manage "out-of-the-box" session rooms, floorplans, signage, and decor to facilitate connection.
• Technical Production: Serve as the lead liaison to AV and IT partners for all technical requirements and high-level production needs.
• Fulfillment & Site Management: Oversee food and beverage, entertainment, and event shipments, while conducting site visits with stakeholders as needed.
• Onsite Leadership: Lead all onsite operations for assigned events, managing setup, execution, and tear-down with precision.
• Impact Reporting: Deliver comprehensive event recaps and debriefs to internal stakeholders to measure business results.
• Continuous Improvement: Archive event materials for future use and own issues from initiation to resolution.

Team and Stakeholder Engagement

• Central Communication Hub: Act as the main point of contact for internal teams, executives, and partners to ensure alignment. This includes leading regular planning meetings, communicating critical updates, decision points, and recaps.
• Risk Mitigation: Proactively identify and escalate issues or risks to leadership to ensure project success.

Skills and Qualifications

• Experience: 5+ years of professional, non-internship experience in event management, sponsorship management, and/or marketing management within a fast-paced corporate or tech event environment. Experience within hospitality, hotel sourcing and contract negotiations is a plus. 
• Strategic Project Management: Proven ability to lead complex projects from ideation to completion, utilizing structured frameworks to manage budgets, timelines, and high-stakes deliverables.
• Trend Awareness: A keen eye for emerging industry and lifestyle trends, with a demonstrated ability to translate these into unique, "out-of-the-box" event experiences.
• Operational Excellence: Expert-level proficiency in registration management, supplier negotiation, and delivering hospitality-level customer service.
• Tech Savvy: Advanced experience with event technology platforms (e.g., Swoogo), Google Suite, Slack, and remote collaboration tools.
• Communication & Collaboration: Exceptional interpersonal skills with the ability to lead cross-functional teams and present performance analytics clearly to executives.
• Travel & Flexibility: Willingness and ability to travel up to 20-30% to lead onsite execution and conduct site visits.
• (Bonus) Experience within hospitality, hotel sourcing and contract negotiations is a plus.

Compensation

Our compensation reflects the cost of labor across several US geographic markets. The US base salary for this position ranges from $90,000/year in our lowest geographic market up to $115,000/year in our highest geographic market. Consistent with applicable laws, an employee's pay within this range is based on a number of factors, which include but are not limited to relevant education, skills, job-related knowledge, qualifications, work experience, credentials, and/or geographic location. Your recruiter can share more on target salary for your location during the interview process. Coalition, Inc. reserves the right to modify this range as needed.

Perks

• 100% medical, dental and vision coverage
• Flexible PTO policy
• Annual home office stipend and WeWork access
• Mental & physical health wellness programs (One Medical, Headspace, Wellhub, and more)!
• Competitive compensation and opportunity for advancement