Staff Software Engineer, MarTech

 

About the team

The Marketing Technology (MarTech) team is a newly formed team building the measurement, attribution, and operations infrastructure that powers user acquisition across Match Group's portfolio of dating apps: Tinder, Hinge, Match, Chispa, The League, Plenty of Fish, and more.

Our charter spans the full path: the marketing and attribution SDKs embedded in the apps, the server-side event delivery that feeds our ad platforms and warehouse, and the tooling marketers use to run campaigns, manage creative, and sync audiences.

About the role

We're hiring a senior, versatile engineer who can work across both mobile platforms (iOS and Android) and the backend / full stack. You'll be hands-on in the apps, instrumenting them and building the server-side services behind them, as well as on the marketing operations tooling our teams run on. This is a rare full-spectrum role for someone who genuinely likes owning a feature from the client SDK all the way to the server.

This is a founding-engineer opportunity. Because the team is early and serves the entire Match Group portfolio, you'll set its technical direction and standards, make the early architecture decisions the rest of the team will build on, and help shape and grow the team as it scales. You'll also help power our move toward more AI-native marketing operations, building the tooling and agent-ready infrastructure that lets our marketers work in fundamentally new ways. As one of the senior technical voices on the team, the work you do here has outsized reach across every brand in the portfolio.

Most of all, we're looking for someone who's genuinely passionate about marketing technology: you're excited by attribution, measurement, and the systems that make marketing work, and you want to go deep on the domain rather than treat it as just another stack.

6+ years building and shipping production software, with strong experience on iOS (Swift) and Android (Kotlin), including SDK integration and the App Store / Play Store release lifecycles

Solid full-stack / backend chops: building and operating APIs and server-side services in a modern language (e.g. Node, Python, Go, or Kotlin)

A track record of setting technical direction, making sound architecture decisions under ambiguity, and raising the bar for the engineers around you

Familiarity with cloud infrastructure, CI/CD, and working with a data warehouse

Comfort owning work end to end and moving freely between clients and the backend

Demonstrated ability to take ambiguous or unowned problems  and drive them to resolution

Active, effective use of AI tooling (Claude Code, Copilot, etc.) to ramp on unfamiliar code and ship faster

Experience building MCP servers/tools, or a strong interest in doing so, to expose our platforms to Claude and other agents

Clear communication: you'll work directly with marketers and analysts, not just engineers

Experience with marketing / attribution SDKs (AppsFlyer, Firebase, Adjust, Branch), SKAdNetwork, and the Google Play Install Referrer API

Ad-platform APIs (Meta, Google Ads, TikTok) and server-side tracking (Meta CAPI, server-side GTM)

Experience building LLM-powered or agentic tooling, including MCP

MarTech / AdTech domain background

Our Values

• Take the Lead: We don't ghost our work or each other. Just as users don't leave their matches hanging, we don't let each other down.
• Move Fast: We have a bias for action and urgency. Something that could be done tomorrow would be better if done today.
• Better Together: We keep connection at the heart of dating and at the heart of how we work. Just as our users are better when they connect with others, so are we when we collaborate.
• Real Talk: We say the hard thing the human way. Just as we ask our users to behave with kindness and candor in our community, we expect all of us to do the same.
• Safety First: We act with integrity, transparency, and consistency so people feel safe—whether they're swiping, matching, or working alongside us.
• Spark Fun: We have fun to unlock creativity, fuel innovation, and help us build better experiences for daters.

Why Match Group?

 

Our mission is simple – to help people find love and happiness! We love our employees too and understand the importance of all life's milestones. Here are some of the benefits we are proud to offer:

 

Mind & Body – Medical, mental health, and wellness benefits to support your overall health and well-being

Financial Wellness – Competitive compensation, 100% employer match on 401k contributions up to 10% (cap at $10,000), as well as an employee stock purchase program to help you feel supported in your financial security

Unplug – Generous PTO and 14 paid holidays so you can unplug

Career – Annual training allowance for professional development and ERG membership opportunities and events so you feel connected and empowered in your work

Family – Families come in all shapes and sizes so we offer 20 weeks of 100% paid parental leave, fertility, adoption, and child care resources, as well as pet insurance and discounts  

Company Gatherings – We host company events where our employees get to know each other and build a sense of connection and belonging!