IMDb is the world's most popular source for movies, TV shows, and celebrities, reaching more than 250 million monthly visitors worldwide. IMDb is seeking a
Go-To-Market Specialist to support the development and execution of global
go-to-market strategies including customer-facing insights and narratives, marketing assets, and packaging solutions. The ideal candidate is detail-oriented, analytically curious, and creatively resourceful. You will use these skills to bring unique digital advertising offerings to market, supporting acquisition and retention efforts. You will gather insights to identify customer needs and surface revenue opportunities that inform the development and iteration of IMDb's ad program.
Key job responsibilities
* Support global
go-to-market execution with a focus on US, CA, UK, DE, and AU markets
* Create
go-to-market collateral that clearly showcases IMDb's advertising capabilities and value proposition
* Partner with internal stakeholders (e.g. product, program, events, legal/PR) to translate IMDb's capabilities into customer-facing narratives that resonate with sellers across diverse marketplaces
* Build and maintain an ad solutions toolkit for sales inclusive of marketing collateral, launch announcements, case studies, vertical insights, sizzle reels, and one-sheets
* Collect and synthesize customer feedback to inform prioritization and innovation for product roadmaps, betas, sponsorships, and creative formats
* Own internal sales communications that surface inventory opportunities, product updates, and critical deadlines to support pipeline conversion
* Analyze campaign performance data and market trends to support development of compelling narratives that drive sales conversations
About the team
The IMDb Ad Specialists Team is a dedicated group of Sales and
Go-To-Market Specialists focused on developing compelling advertising packages and strategies to enable sales and drive demand for IMDb's ad solutions. We lead with customer obsession, laser-focused on growing our advertising business while growing as individuals. We thrive in a collaborative environment, working across multiple partner teams to deliver for our customers. Our vision is to exceed revenue goals and delight clients, identifying and overcoming obstacles with a solutions mindset. We have fun and make history while doing it.
- 2+ years of professional non-internship marketing experience
- Experience with Excel or
Tableau (data manipulation, macros, charts and pivot tables)
- Experience using managed ML/AI solutions
- Experience that includes strong analytical skills, attention to detail, and effective communication abilities
- Experience using data and metrics to measure impact and determine improvements
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company’s reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit
https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.
USA, CA, Santa Monica - 70,400.00 - 113,700.00
USD annually
USA, NY, New York - 71,500.00 - 125,100.00
USD annually