at Apple
Location
Cupertino, United States of America
Compensation
$191k–$288k USD
Type
full time
Posted
2 days ago
Market range · company + function + seniority
p25 · target · p75 · n=52
Posted $288k · in the market band
Tailor your résumé to this role in 30 seconds.
Free account · ATS keyword check · per-job bullet rewrite by Claude.
You will lead the WW commercial strategy and execution for Education in Apple Retail. This includes defining the segment approach, evolving the value proposition for students and educators, and developing go-to-market strategies that drive acquisition, engagement, and lifetime value.
You will lead a team and set direction across multiple priorities, evolving with the needs of the business. You will partner closely with teams across all Retail functions, Product Marketing, Supply & Operations, Finance, and our Regional teams to bring ideas to life. You will also communicate regularly with senior leaders on performance, growth opportunities, and progress. This role requires judgment and the ability to connect strategy to execution.
Segment Revenue Responsibility: Drive performance across the business. Understand what’s working, what’s not, and take action.
Strategy Development: Build a clear point of view on students and educators, their needs, market dynamics, and how Apple can best serve them in Retail.
Lead Go-to-Market: Develop and execute plans for Education programs, seasonal moments, and new initiatives.
Value Proposition Innovation: Identify unmet needs and develop differentiated value propositions and programs tailored to students and educators, in partnership with cross-functional teams.
Team Leadership & Development: Set priorities, lead and coach individuals, and scale impact through others.
Clear Communication and Storytelling: Turn insights and performance into simple, actionable, and compelling stories. Drive alignment and influence decision-making at senior levels.
Cross-Functional Leadership: Partner closely across Retail teams, Product Marketing, Operations, Finance, and Regional teams to align on strategy, cohesive execution of key initiatives.
Market & Customer Insight: Bring a deep understanding of the Education landscape into strategy, including student and educator segments, institutional dynamics, and competitive offerings. Translate insights into actionable strategies.
Bachelor’s degree or equivalent experience
10+ years of experience in strategy, go-to-market, or commercial roles
3+ years of experience managing and developing teams
Experience leading complex, cross-functional initiatives from strategy through execution with measurable business impact
Experience owning or influencing business performance
Experience applying analytical and problem-solving skills to evaluate market dynamics and business performance
Experience in education or adjacent customer segments
Background in retail or omnichannel go-to-market strategy
Communication and storytelling skills with experience presenting to executive leadership
Ability to operate with autonomy, navigate ambiguity, and influence across a matrixed organization
Experience building, developing, and retaining high-performing, inclusive teams
Ability to foster a collaborative environment that values diverse perspectives and encourages cross-functional partnership
Imagine what you could do here! The people here at Apple don’t just create products — they build the kind of wonder that’s revolutionized entire industries. It’s the diversity of those people and their ideas that inspires the innovation that runs through everything we do, from amazing technology to industry-leading environmental efforts. At Apple, inclusion is a shared responsibility, and we work together to foster a culture where everyone belongs and is inspired to do their best work.
Here on the Apple Store Online team, we are responsible for Apple’s largest store. Our main goal is to deliver a magical, personal digital experience where customers can shop, buy and learn everything Apple, wherever they are. Each customer should feel like they are our only customer and our job is to set the bar for the experience they receive. To run such an extraordinary store, it takes extraordinary people, and we are looking for someone to help us do extraordinary things.
The WW Commercial Leader for Retail Education leads strategy, performance, and go-to-market for Apple Retail’s Education business globally, including hardware and services.
Apple is an equal opportunity employer that is committed to inclusion and diversity. We seek to promote equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics. Learn more about your EEO rights as an applicant
At Apple, we believe accessibility is a fundamental human right. You’ll find that idea reflected in everything here — in our culture, our benefits and our digital tools. By welcoming as many perspectives as possible, we help you build a career where you feel like you belong.
Learn about accessibility in Apple’s workplace
Learn about reasonable accommodations for job applicants
Apple accepts applications to this posting on an ongoing basis.
Open postings ranked by description similarity — useful if this role isn't quite right.