Sr Visual Designer, Aqua

The opportunity

Aqua is building the next generation of creative experiences for kids and families, combining thoughtful product design with emerging technologies to make creativity more accessible, inspiring, and fun.

We're looking for a Senior Visual Designer to define and craft the visual world of Aqua across web, iOS, and Android.

You'll set the look and feel of the product and the world: illustration style, color, motion, and imagery that make Aqua feel warm, playful, and unmistakably its own. You'll create artwork yourself and build style guides that will allow a broader team of illustrators and designers extend that world consistently. This is a craft-first role for someone who wants their visual language to become the identity of a product used by kids around the world.

What you'll do

• Define and evolve Aqua's visual identity, including illustration style, color palette, typography, iconography, and motion, across web, iOS, and Android.

• Create original illustrations, graphics, and artwork that bring Aqua's characters, environments, and moments of delight to life.

• Build and maintain visual style guides that document the Aqua visual language in enough detail for other designers and illustrators to work within it confidently.

• Direct and review artwork from illustrators and contract designers, giving clear feedback to keep every asset on-brand and on-quality.

• Partner with product designers and engineers to apply the visual system across UI, marketing surfaces, and in-app moments, including onboarding, empty states, rewards, and celebrations.

• Explore new visual directions through mood boards, style frames, and quick illustration studies to pressure-test ideas before they're locked in.

• Stay attuned to what resonates visually with kids and families, and translate that sensibility into design decisions rather than adult-oriented trends.

• Collaborate with engineering to ensure illustrations and visual assets are production-ready, performant, and implemented faithfully.

What you need to succeed

Must-haves:

• 5+ years of visual design experience with a strong portfolio demonstrating illustration, art direction, and the ability to define a cohesive visual identity for a product or brand.

• Demonstrated experience designing for children, families, or playful consumer audiences, with an intuitive sense of what feels joyful and age-appropriate versus generic or overly juvenile.

• Deep craft skill in illustration, color, typography, and composition, with a portfolio that shows range and a distinctive point of view.

• Experience creating and documenting visual style guides that others can execute against.

• Experience directing or collaborating with external illustrators or designers, giving actionable feedback that keeps work consistent with a defined style.

• Proficiency in industry-standard design and illustration tools (for example, Adobe Illustrator, Photoshop, Figma) and openness to AI-assisted creative workflows.

• Strong communication skills, with the ability to articulate visual rationale to product, engineering, and leadership audiences.

• Comfort working across web, iOS, and Android, understanding how illustration and visual systems adapt across platforms and screen sizes.

Nice-to-haves:

• Experience with motion or animated illustration (character animation, micro-interactions, or animated onboarding).

• Background in children's media, publishing, or entertainment (picture books, animation, edutainment).

• Familiarity with accessibility considerations in color and typography for young or diverse audiences.

Preferred Accessibility Design Skills:

• Experience designing accessible and inclusive interfaces for people with disabilities.

• Familiarity with WCAG standards and testing for accessibility compliance.

• Certifications such as CPACC, WAS, CPWA, or ADS from IAAP are a plus.

About Adobe Design

Adobe Design is the multidisciplinary, global organization behind Adobe experiences. Our full-stack team includes design researchers, design engineers, experience designers, brand designers, content strategists, and program managers dedicated to delivering exceptional experiences for Adobe users.

About Adobe

Adobe empowers everyone to create through innovative platforms and tools that unleash creativity, productivity and personalized customer experiences. Adobe’s industry-leading offerings including Adobe Acrobat Studio, Adobe Express, Adobe Firefly, Creative Cloud, Adobe Experience Platform, Adobe Experience Manager, and GenStudio enable people and businesses to turn ideas into impact, powered by AI and driven by human ingenuity.

Our 30,000+ employees worldwide are creating the future and raising the bar as we drive the next decade of growth. We’re on a mission to hire the very best and believe in creating a company culture where all employees are empowered to make an impact. At Adobe, we believe that great ideas can come from anywhere in the organization. The next big idea could be yours. 

Let’s Adobe together

At Adobe, we believe in creating a company culture where all employees are empowered to make an impact. Learn more about Adobe life, including our values and culture, focus on people, purpose and community, Adobe for All, comprehensive benefits programs, the stories we tell, the customers we serve, and how you can help us advance our mission of empowering everyone to create.

Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other protected characteristic. Learn more.

Adobe aims to make our Careers website and recruiting process accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email accommodations@adobe.com or call +1 408-536-3015. 

AI Use Guidelines for Interviews:
Our interviews are designed to reflect your own skills and thinking. The use of AI or recording tools during live interviews is not permitted unless explicitly invited by the interviewer or approved in advance as part of a reasonable accommodation. If these tools are used inappropriately or in a way that misrepresents your work, your application may not move forward in the process.

At Adobe, we empower employees to innovate with AI — and we look for candidates eager to do the same. As part of the hiring experience, we provide clear guidance on where AI is encouraged during the process and where it’s restricted during live interviews. See how we think about AI in the hiring experience.

 

Expected Pay Range:

Our compensation reflects the cost of labor across several  U.S. geographic markets, and we pay differently based on those defined markets. The U.S. pay range for this position is $124,600 -- $234,250 annually. Pay within this range varies by work location and may also depend on job-related knowledge, skills, and experience. Your recruiter can share more about the specific salary range for the job location during the hiring process.

 



In California, the pay range for this position is $161,800 - $234,250


At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans.  Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).

In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.

State-Specific Notices:

California:

Fair Chance Ordinances

Adobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and “fair chance” ordinances.

Colorado:

Application Window Notice

If this role is open to hiring in Colorado (as listed on the job posting), the application window will remain open until at least the date and time stated above in Pacific Time, in compliance with Colorado pay transparency regulations. If this role does not have Colorado listed as a hiring location, no specific application window applies, and the posting may close at any time based on hiring needs.

Massachusetts:

Massachusetts Legal Notice

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.