The Director, APS Marketing and Strategy – Oncology serves as the strategic link between AbbVie Patient Services (APS) and Oncology brand teams, shaping and executing patient support strategy across the portfolio. This role is accountable for optimizing the oncology support ecosystem so patients can access, start, and stay on therapy while advancing brand priorities, business objectives, and financial stewardship.
The leader partners across APS, COE, OneHub, brand marketing, sales, analytics, operations, access, and field teams to develop care model strategies, patient support programs, launch readiness plans, performance measures, and executive-ready recommendations. Success requires strategic thinking, enterprise perspective, executive presence, and the ability to align teams in a highly matrixed environment.
Responsibilities:
- Serve as the primary APS strategic partner to Oncology brand teams, representing APS in Integrated Brand Team forums and translating brand priorities into patient services strategy and execution.
- Lead oncology patient support strategy across current brands, in-line optimization, and future launches, including care model design, program evolution, launch readiness, and operating model recommendations.
- Identify patient, provider, field, access, and market insights; convert them into actionable support strategies that improve access, time to therapy, experience, and adherence.
- Oversee the oncology patient support ecosystem, including program design, account education, field tools, measurement approach, performance reviews, and continuous improvement priorities.
- Lead annual and long-range APS planning for the Oncology portfolio, including investment prioritization, resource allocation, budget stewardship, and strategic trade-off recommendations.
- Develop and implement KPIs, dashboards, reporting tools, and insights to assess program effectiveness, account engagement, operational performance, and business impact.
- Lead senior leadership presentations, strategic reviews, and decision forums with concise, data-driven recommendations, clear decisions, and accountable action plans.
- Facilitate cross-functional governance to resolve risks, dependencies, misalignment, and competing priorities across APS, brand, commercial, access, analytics, operations, and field partners.
- Advance opportunities to use data, technology, and AI-enabled approaches to improve patient visibility, operational efficiency, and support delivery.
- Build trusted partnerships across the organization as an enterprise advisor on patient support strategy, oncology operating model design, and future-state planning.
- Bachelor’s degree required; advanced degree preferred.
- 10+ years of experience in healthcare, pharmaceuticals, patient services, commercial strategy, access, marketing, or related functions.
- Strong understanding of oncology market dynamics, patient access considerations, commercialization, and patient support program design.
- Demonstrated ability to connect brand strategy to patient services execution, measurable outcomes, and resource investment decisions.
- Proven experience leading cross-functional strategy and influencing senior stakeholders in a highly matrixed environment.
- Strong business acumen, financial literacy, analytical judgment, and ability to synthesize complexity into practical recommendations.
- Executive presence with excellent verbal, written, and presentation skills; able to drive clarity, alignment, and decisions.
- High accountability, sound judgment, agility, and ability to operate effectively in a fast-paced environment.
Leadership Competencies:
- Strategic, enterprise-minded, and commercially grounded.
- Collaborative, influential, and effective in matrixed decision-making.
- Comfortable leading through ambiguity, complexity, and competing priorities.
- Data-driven, insight-oriented, and focused on measurable outcomes.
- Strong executive communicator with a clear bias for action and accountability.
About AbbVie
AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas including immunology, oncology and neuroscience - and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on LinkedIn, Facebook, Instagram, X and YouTube.
Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law:
- The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location, and we may ultimately pay more or less than the posted range. This range may be modified in the future.
- We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees.
- This job is eligible to participate in our long-term incentive programs.
Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, incentive, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole and absolute discretion unless and until paid and may be modified at the Company’s sole and absolute discretion, consistent with applicable law.
AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled.
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